Human Ability

The cornerstone of traffic safety is “human.” Since the establishment of the Traffic Safety Promotion Operations in 1970, Honda has been actively involved in traffic safety awareness activities targeting not only riders and drivers but also everyone sharing the road, from children to the elderly.
These activities are based on the principles of “passing safety education from person to person” and “providing participatory hands-on education.” They are designed to improve human abilities, not only in driving skills and cognitive judgment ability but also in aspects such as empathy and consideration for others.

Mobility Performance

To further elevate the safety of mobility, Honda believes that integrated performance that complements or expands human capabilities is necessary. Such performance includes technologies that protect the human body, avoid collisions, and detect and share driver intentions among vehicles and others.
Honda, as a leader in safety technology with a Human-Centric Thinking, will continue to evolve its technological development to gain an even deeper understanding of people and to be more closely attuned to their wishes.

Traffic Ecosystem

Traffic conditions are ever-changing due to various factors such as weather, congestion, and traffic jams. Honda believes that preventing collisions in these conditions requires smooth interactions, considering the movements and circumstances of each road user.
To this end, Honda will actively participate in research and development, cooperation with national and local governments, and co-create with partner companies.

Honda has become the world’s first company to receive the highest possible 5-star rating in the products/services rating of the FIA^*3 Road Safety Index, set forth by the FIA to enable businesses and organizations to assess, manage, improve and report their road safety footprint.
The FIA Road Safety Index is a tool designed to enable businesses and organizations to visualize and measure the impact of their operations on road safety.

1. Fédération Internationale de lʼAutomobile