They seemed to have fun freely. I was very nervous furtively about how I could explain simply and easily. (laughter).

The comment, “The jet (HondaJet Elite II) is cool!” was impressive. When one of the children asked me whether it could fly, I was caught off guard and could only say, “Sorry, it’s a mock-up without wings.” (laughter) But I was glad about the question because it hinted at the children’s anticipations.

Honda is a company with dreams, and it has accomplished what was said to be impossible. Our message to them was to keep dreams alive without being bound by normality or common sense, even if dreams seem difficult to achieve. And dreams will come true when you work toward them.

Actually, I was worried that the “Honda DREAM LOOP AI” would be a bit too hard for the kids to understand its concept. In reality, some of their ideas were what grown-ups couldn’t come up with at all, and many others were free and unbounded by constraints. I hope Honda will be a company that can continue to back up these wonderful dreams.

Really? That makes my day! In fact, the “Honda DREAM LOOP AI” is my “fave”. (laughter)
The content with a generative AI was a new challenge for us, so we especially focused our efforts on this exhibit. That is why I feel fulfilled to know the kids enjoyed it.

I give it a perfect score because the children actively enjoyed all the exhibits! Well, but taking the future events into consideration, around 80 points may be decent. (laughter)

The children knew words, “electrification” and “sustainability”, well and had interest in state-of-the-art technology and environmental performance. I didn’t care about these at all when I was a child. (laughter) I have realized that these words have already spread among kids.

I can say with confidence that Honda showcases the diversity of mobility regardless of motorcycles or automobiles. All the land, sea, and air mobility products were displayed in our booth. The lineup includes not only for the aspect of convenient means of transportation, but also mobility products to facilitate freedom of mobility more than ever.

Honda redefined its global brand slogan in April 2023, The Power of Dreams, How We Move You. Under the key phrase of The Power of Dreams, we are seeking literally how we move you while backing up everyone’s dreams.

Honda built a unique universe at our booth in the Mobility Show under the theme of Honda DREAM LOOP. Drawings of mobility products of dreams the AI created were displayed in a loop on screens surrounding our booth. I would be pleased if visitors experiencing this curious world perceived that Honda encourages people to make their dreams come true. Honda wishes to present a future where dreams of both people and Honda merge and come true.

Although Honda’s corporate culture allows us to take on new challenges, its history of over 70 years has established traditions and things to be protected in either good or bad ways. As we face so-called once-in-one-hundred-years industrial transformation, I would like to venture on challenges Honda was not able to take on in the past, without being bound by these traditions.

My dream is to implement initiatives that bring hope to customers for Honda’s future. I hope I will be able to say, this is “How “I” move you.”

I think mobility will diversify further in the future. Then, mobility products currently uncommon will become familiar and ordinary means of travel in the future. In some sense, their presence will become less visible. The form of future Honda aims for is a state where a wide variety of mobility means are casually nearby.