Supporting
Our Youth
for the Future
Japan
Children's Idea Contest
The Children's Idea Contest is a next-generation development program that has been held since 2002, aimed at helping children experience the joy and value of having dreams, taking on challenges, and the fun of creating things. By drawing their dreams and going through the process of making their creations, children are given an opportunity to develop the creativity and ingenuity needed to thrive in a future world filled with uncertainty.
The contest that marked its 22nd year in 2024 received 11,680 entries, bringing the total number of domestic entries to over 100,000.
The contest is also held in Vietnam, and when combined with overseas entries, the total number of submissions exceeds 1.3 million. Through this initiative, Honda continues to widely provide opportunities to foster a highly imaginative next generation.
North America
Honda Canada Foundation Supports Youth STEM Education Across Canada
The Honda Canada Foundation supports education in STEM (Science, Technology, Engineering, and Mathematics) to encourage young people to dream and foster creativity and innovation that will lead to solutions for future challenges. In particular, through its longstanding partnership with FIRST Robotics Canada, the foundation provides basic kits to robotics teams at 30 Canadian high schools and supports regional competitions where students can test their skills. This initiative not only inspires passion for robotics in students, but also teaches them leadership, team building, and the ability to remain composed under pressure and in competitive situations, skills that can be applied to their future education and careers.
In 2024, the foundation provided funding for coding contests and scholarships to support female high school students pursuing STEM fields. It also donated engines and vehicles to universities and high schools to help create hands-on learning environments and supported engineering competitions.
Furthermore, funding was provided for the manufacturing field across Canada so that students could access hands-on learning tools such as 3D printers and laser engraving equipment. At the London Children’s Museum, which received funding, areas were created in the makerspace where children can explore creativity in STEM through designing, experimenting, tinkering, coding, and crafting.
Honda Launches ‘Drive the Legacy’ Initiative to Advance its Long-term Commitment to HBCUs
Honda family of companies in the U.S. are strengthening their support for Historically Black Colleges and Universities (HBCUs) through the Drive the Legacy initiative, aiming to cultivate and recruit outstanding talent. This initiative focuses on four pillars: education and career support, program and infrastructure support, community outreach and advocacy, and unique experiences that celebrate HBCU culture.
For more than three decades, Honda has positively impacted the lives of nearly 300,000 HBCU students. Continued support for premier academic and music competitions such as the Honda Campus All-Star Challenge and the Battle of the Bands is part of this ongoing effort. To date, more than $14 million in grants have been provided for educational programs and facility improvements.
In 2024, in collaboration with external funds, Honda welcomed 30 students to its manufacturing and research facilities for a four-day program offering workplace experience and exposure to Honda’s corporate culture.
Additionally, in partnership with the National Urban League’s BEEP (Business Executive Exchange Program), Honda leaders visited 10 campuses to participate in lectures, panel discussions, and networking events. This initiative supports the success of next-generation Black, Hispanic/Latino, and Native American leaders in their careers and communities, providing students with opportunities to receive career advice directly from executives at some of the largest companies in the world.
Honda continues to provide support to HBCUs through various grant programs, and Honda employees actively participate in these programs as mentors, guest lecturers, and facilitators of hands-on workshops, offering students real-world insights that bridge academia and industry.
South America
Bachiana Music Project
Honda Serviços Financeiros (HSF) supports the Bachiana Musicalization Project, which develops weekly activities throughout 2024 with the aim of promoting social inclusion, musical education and environmental awareness through music. The project teaches and supports 90 children in situations of social vulnerability in the city of São Paulo, providing them with an opportunity to access classical culture for one year.
This support reflects HSF's commitment to social impact actions through music, the Bachiana Foundation, created by João Carlos Martins in 2006, seeks to democratize classical music and develop new musical talents, holding concerts, courses and cultural actions for different audiences, from young people to adults.
Vocational Training for Socially Disadvantaged Youth in Brazil
In the states of Pernambuco and São Paulo in Brazil, Honda conducted the “Honda Social Project Professional Training Course” at Honda After-Sales Training Centers, targeting socially disadvantaged youth aged 18 to 20. The program consisted of 800 hours of lectures and hands-on training over an eight-month period, providing both theoretical and practical instruction on automobile and motorcycle maintenance, financial services, and sales, as well as education on Honda Philosophy.
In 2024, the program provided support equivalent to USD 180,282, with 102 Honda employees participating as volunteer instructors. Additionally, participants received food baskets worth approximately USD 7,866 each month. All 45 participants who completed the 2024 course successfully secured employment. To date, 380 young individuals have graduated from this program over the past 16 years.
Europe
Educational Programs in Italy in Collaboration with an Educational Institution
Honda Italia Industriale S.P.A. has been collaborating with Istituti Tecnologici Superiori (ITS) since 2015 to provide students with educational programs based on its expertise. This program aims to develop students into readily employable professionals by combining learning in principles, theories, and methodologies with best practices and experiences accumulated by the company.
Initially, the initiative offered only a basic program for students in the post diploma mechatronics and logistics and supply chain courses. Since 2021, an advanced program for mechanical engineering university students has been launched, covering manufacturing operations, new model development, industrial automation, and sustainability.
In 2024, the program was provided to 60 students from ITS and mechanical engineering universities, with a cumulative total of over 400 students having participated.
Open Factory for stakeholders
Operating in Italy since 1971, Honda Italy has always kept its doors open to welcome those interested in learning about the world of two-wheelers. Every year, Factory Tours are organised, typically from March to June, to host middle school, high school, and university students.
The format of the visits includes a company presentation in a classroom setting, explaining the company's origins, business, and distinctive features. After the presentation, a plant tour is offered to closely observe the main processes involved in the production of two-wheel vehicles. For Technical Schools, upon request, the visits are customised to offer stakeholders an experience even more aligned with their interests.
In addition to students, Honda Italy also offers the opportunity to visit the plant to two-wheeler enthusiasts such as Moto Clubs or customers who share the same desire to learn about the two-wheeler culture that can be experienced in a Honda plant. Each year, the total number of visitors is around 500 to 600 people.
Asia and Oceania
Honda Ki Pathshala
The Honda Ki Pathshala program implemented by the Honda India Foundation is an educational support initiative to assist underprivileged students in rural areas. This program provides instruction in English, mathematics, and science for students in grades 6 to 10, with the aim of improving academic performance and reducing dropout rates.
The program also includes extracurricular activities such as outdoor games, child leadership training, and sessions on gender sensitization and children’s rights. For senior students, training is provided to enhance digital skills and vocational skills.
In recent years, parent-teacher meetings have been held to review students’ attendance and academic performance, and awareness activities through home visits are also being conducted to strengthen connections within the community.
To date, education has been provided to 3,000 students across India, and the program aims to deliver quality education to more than 10,000 underprivileged students over the next five years.
Honda Loves You…Brigada Eskwela (School Brigade) 2024
Honda Philippines, Inc. (HPI), as part of its Honda Loves You campaign, launched the 2024 Brigada Eskwela (School Brigade) initiative. This effort supports 140 elementary school children in Batangas Province, aiming to provide a better learning environment, foster joy, and support quality education for children who face difficulties in obtaining necessary learning materials.
Items such as white T-shirt uniforms, backpacks, school supplies, raincoats, Honda boat engines, and life jackets were donated to the students. Since some teachers and students commute to school by boat, the boat engines and life jackets in particular contribute to providing a more efficient and safer means of transportation.
HPI employees also actively collaborated in donating materials and resources necessary to improve the children’s learning environment.
This initiative was recognized for its contribution to education and community development, and at the 2024 Pugay Tanaw awarding ceremony, HPI was honored by the Department of Education in the Outstanding Partners category.
China
SCLF Honda Dream Fund
The Honda Dream Fund, jointly established by Honda and the China Soong Ching Ling Foundation, aims to provide financial support to young people from economically disadvantaged families, encouraging them to stand on their own feet in society and create greater social value while pursuing their dreams. Since its launch in September 2017, the fund has provided financial support and practical guidance to a total of 48 students across seven cohorts. Their dreams cover a wide range of areas, including technological innovation, child care, and legal education in rural towns.
Honda China Eco Mileage Challenge
Since its entry into China in 2007, the competition has successfully held 15 editions, with a cumulative participation of over 10,000 people. The competition's purpose is to "enhance awareness of energy conservation and environmental protection, and experience the joy of hands-on creation." It encourages participants to assemble energy-efficient vehicles on their own and apply advanced technologies to the vehicle manufacturing process, thereby improving their creativity, demonstrating a spirit of challenge, and fostering teamwork. Additionally, through the competition, participants gain an understanding of the importance of energy conservation and environmental protection. For this edition of the competition, the electric vehicle category is being held as a separate event for the first time.