Protecting
the Global
Environment
Japan
Honda Beach Clean-up Project Conducted by the Honda Group Throughout Japan
In 2006, we launched the Honda Beach Clean-up Project, which was based on our desire to ensure that the next generation will be able to experience the joy of walking barefoot on sandy beaches. The project utilizes the Beach Cleaner, which can clean the beach without damaging the beach ecosystem. We originally developed the cleaner based on our desire to use Honda’s technologies to find a solution to clean the trash that ends up washed ashore.
In 2024, we conducted the activity at 25 locations throughout Japan (23 prefectures) and collected 24 tons of trash. As a technological evolution to support this activity, the Honda Mobile Power Pack 4W-Vehicle Concept, a small electric mobility vehicle, was introduced on a trial basis as a tow vehicle for beach cleaners to verify the reduction of environmental impact.
Originally initiated by our associates and former associates, the project has now expanded its circle of cooperation to include the entire Honda Group as a whole and local residents across the country, with more than 7,000 participants per year. To date, the project has been conducted 454 times on beaches throughout Japan, and the total amount of trash collected has reached approximately 567 tons.
Activities to conserve Satoyama landscapes in the Kamikawa no Sato of Hachioji City, Tokyo
In addition to its ongoing forest conservation activities since 1999, Honda has concluded an activity agreement with Hachioji City, Tokyo since 2020 to conduct Satoyama landscape conservation activities in the Kamikawa no Sato Special Green Space Conservation District.
To preserve for the future this place with rich nature and rare plants and animals that can coexist with local communities, Honda is promoting efforts to contribute to the preservation of biodiversity. The efforts include rice cultivation, field cultivation, forest clearing, and tree planting by associates and their families, as well as environmental classes for children, who will be responsible for the next generation. In FY2025, a total of approximately 400 people participated in ten events during the year. The Company’s independent biodiversity survey conducted in this area identified three species of butterflies and six species of dragonflies listed in the Red Data Book of the Tokyo Metropolitan Government. The harvested rice and vegetables are donated to food banks in Hachioji City as part of efforts to help solve social problems.
North America
Honda North America Supports Global Zero Environmental Impact Goal Through Youth Education and Engagement
Honda Canada Foundation (HCF) supports Earth Rangers, a children’s environmental education organization inspiring a love of nature in Canadian children and transforming their climate concerns into positive action. The foundation provides funding for membership programs, game apps, and educational programs that teach about animal habitats and their protection, thereby contributing to a sustainable future through next-generation education and engagement. The foundation also sponsors programs such as Hands-on Science Days by FortWhyte Alive, which help deepen connections with the environment and teach youth environmentally friendly practices in their everyday lives.
In addition, Honda family of companies in the U.S. partnered with The Nature Conservancy (TNC) to support environmental conservation activities, donating a total of USD 825,000. This funding is being used as a resource needed to implement environmental conservation programs across the U.S., including TNC's Volunteer, Youth and Community Engagement program in Ohio.
These community-centered environmental conservation activities and next-generation educational initiatives are creating new opportunities for engagement and promoting concrete actions toward a sustainable future.
South America
Environment Week 2024
In order to strengthen its commitment to its Environmental Policy, Moto Honda da Amazonia Ltda. invested USD 27,744 to carry out several actions to involve employees in promoting sustainability. Among the initiatives, an Environmental Quiz using an app stands out, which will stimulate learning in an interactive way, and educational lectures on responsible environmental practices. Besides that, visits to the Effluent Treatment Plant (ETE) and the legal reserve "Km48 project" were also organized, allowing employees to learn more about the company's environmental management processes.
In addition, a clean-up campaign was held around the factory, which collected approximately 2.1 tons of garbage, encouraging environmental responsibility and active participation by everyone. These activities aim to engage employees, reinforce the company's environmental commitments and foster a culture of sustainability in the workplace.
Activity of cleaning emblematic spaces in Iquitos by Associates
Honda del Peru S.A. and its subsidiary Honda Selva del Peru S.A. conducted a public beach and river clean-up activity to raise awareness among the population about proper waste management and the preservation of natural resources. Conducted with the participation of 68 volunteers at the Santa Rosa Pier , on the banks of the Itaya River in the Belén district of Peru, the activity was an important step toward raising environmental awareness. It promoted the importance of environmental conservation and led to enhanced collaboration with local residents toward a sustainable future.
Europe
ESG Committee Activities at Espacio Rural Gallecs in St. Perpetua, Barcelona, Spain.
The Honda Group in Spain has conducted the following ESG Committee activities in the Gallecs Rural Area, which is located in Santa Perpètua de Mogoda, Barcelona.
・Participation in eco-orientation, an orienteering race in which participants work to solve questions about the environment and sustainability while enjoying the surroundings
・Participation in a nest box building workshop and placement in the area
・Participation in a seed bomb * building workshop and distribution in the area
* A cultivation technique, with plant seeds enclosed in soil or clay balls, to encourage natural vegetation growth for reforestation purposes
Honda Group Companies Conduct Cleanup Initiative Across Europe
Honda Motor Europe Ltd. (Germany) and Honda Bank GmbH held a cleanup day during which 26 employees carried out local waste collection in the Ostend district of Frankfurt, collecting over 100 kg of trash. In addition, 18 employees from Honda R&D Europe (Deutschland) G.M.B.H. in Offenbach also participated in cleanup efforts across various locations, including the port and the banks of the Main River.
This initiative is scheduled to continue in 2025 with the goal of collecting over 200 kg of waste and engaging 60 employees (or 30% of employees at each participating local entity). Moreover, the initiative plans to expand beyond Germany by inviting local Honda entities in Spain, Switzerland, Belgium, Italy, and France to join the effort, promoting sustainable initiatives as a unified Honda Group across Europe.
Asia and Oceania
Planting for Pakistan
Atlas Honda Ltd.(AHL)planted 100,000 trees to commemorate the 77th anniversary of Pakistan’s independence. This initiative, based on Honda’s CO2 emissions reduction plan, was carried out to raise environmental awareness and contribute to a sustainable future, demonstrating a strong commitment to environmental sustainability and climate action.
The tree planting was conducted nationwide in cooperation with local communities and municipalities. In selecting seedlings, native species suitable to the local climate and environment were chosen to ensure that they would take root and thrive in the long term.
This initiative also helps mitigate the impacts of urbanization and reduce the carbon footprint. Through tree planting events and workshops, AHL is strengthening community ties and raising awareness of the importance of conserving natural resources and protecting the environment, with the aim of achieving a greener, more sustainable Pakistan and leaving a legacy for the next generation.
Honda TreeFund
The Honda TreeFund was established in 2004, inspired by Soichiro Honda’s philosophy, and to date has contributed to the planting of more than 750,000 trees throughout New Zealand.
In 2018, to commemorate the 30th anniversary of Honda’s operations in New Zealand, a record 31,436 trees were planted, and in cooperation with Trees That Count, the fund has also supported regional tree planting projects and events.
A particular focus has been the Kaiapoi Regeneration Project, which aims to restore red-zoned areas following the Canterbury Earthquake. Between 2019 and 2021, a total of 15,500 trees were planted. The 2 hectares of regenerated green space now have walking tracks and wetlands, the lowland forest ecosystem has recovered, and it has become a valuable recreational area for the local community.
In addition, the Honda TreeFund is actively engaged in protecting habitats of endangered species and areas where native trees grow naturally, such as Atiu Creek Regional Park and Kelly’s Bush. The Honda TreeFund will continue to protect New Zealand’s natural landscapes and strive for the long-term conservation of biodiversity.
China
Long-term Tree-planting Activities in Inner Mongolia Autonomous Region Undergoing Serious Desertification
Our Group in China has continued afforestation activities since 2008 in Inner Mongolia Autonomous Region, where severe desertification has progressed due to factors such as rapid population growth and overgrazing. Under the theme “Creating a Green Future Together,” this initiative aims to increase forest area, prevent water and soil loss, and improve the local ecological environment. In 2024, the program marked its 17th year.
The fourth phase (2023–2027) plans to afforest approximately 3.33 million square meters over five years, with around 70,000 saplings planted in 2024. To date, a total of 65 million CNY has been invested, with approximately 2.07 million saplings planted and a greened area exceeding 15.66 million square meters. Through this long-term effort, land once affected by desertification has transformed into lush greenery, functioning as a “green barrier” that contributes to the region’s sustainable development.
Elementary School Students' Green and Environmental Protection Innovation Contest
The purpose of this event is to collect green public welfare creative works from primary and secondary school students, conduct talent shows and competitions, and disseminate healthy and green environmental protection concepts to society and the entire value chain of Dongfeng Honda. This initiative aims to encourage more people to join Dongfeng Honda in green and educational public welfare activities.
Over the past decade, nine editions of the Green Public Welfare Innovation Contest have been successfully organized. More than 220 volunteers have participated in these activities, with over 3,000 children taking part.