Introducing the history of Honda’s power products by category

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  General-Purpose Engines

  In post-World War II Japan, Honda yearned to make people’s lives easier, and create tools that would be useful in everyday life. This desire eventually led to the development of an auxiliary engine for bicycles, which led to the Super Cub, and ultimately to the birth of Honda Power Products.

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  Tiller

  Driven by the conviction that technology should make people’s lives easier, Honda began developing and selling tillers following its general-purpose engines. Amid the harsh post-World War II agricultural environment, Honda’s tillers played a major role in revitalizing postwar agriculture in Japan.

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  Generator

  Honda Power Products’ desire to make everyday life easier took a new direction in the 1960s—toward developing products that would make it possible to use electrical appliances even where power outlets were not readily available.

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  Outboard Motors

  “Watercraft should not pollute the waters they ply.” This was the guiding belief of Soichiro Honda when Honda entered the outboard motor business.

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  Lawnmower History

  Honda’s next challenge was to enter the vast markets of North America and Europe with a product that was virtually unknown in Japan: the lawnmower.

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  Snow Blowers

  Making Life Easier in Snowy Regions