R&D Monthly Focus

Participated as Speakers at AUTOMOTIVE WORLD 2026 September

Two representatives from Honda R&D participated as speakers at the AUTOMOTIVE WORLD 2026 September event held at Makuhari Messe from September 9 to 11 to showcase the latest technologies and visions for the future of the automotive industry.

Hidetomo Horita, Chief Engineer, Model Development LPL Office, Automobile R&D Center, delivered a presentation titled “Development of the N-ONE e:” for the Automotive World Special Lecture: EV Course. He presented our approach to product planning that is closely aligned with customer needs and our development philosophy that pursues ease of use and a sense of security in everyday life.

Kazuo Tsubouchi, Executive Chief Engineer, Software Platform Dev Div　SDV R&D Center, gave a talk on the topic of “From Zero to Open Source in Just One Year: The Journey behind JASPAR Yoriito” at the Automotive World SDV Forum X. He talked about the importance of community management and governance structuring with a view toward implementation in society by drawing on his experience with cross-industry open-source software (OSS) activities.

Both presentations drew numerous questions after they concluded, leading to lively Q&A sessions which ran right up to the scheduled end time. This kind of strong engagement demonstrated the high level of interest in the topics presented.

Muso Experiment Exhibition 2 Is Currently Underway

Muso Experiment Exhibition 2 is being held at the Honda Design Creation Lab. Harajuku in Harajuku from June to December 25, 2026. The first exhibition was held as an event that allowed visitors to experience firsthand multiple ideas for the future born from science fiction prototyping. The event received a strong response from the participants. The second exhibition delves even deeper into the relationship between “experience” and “dialogue.”

This event is a jointly run experimental project with the FVC Block in Honda R&D’s Mobility Integrated Strategy Planning Office responsible for the planning and production and Loftwork Inc., a production company, providing support for those efforts. It reimagines Honda’s “Waigaya” culture in a contemporary context and explores human creativity and values through dialogues focused on the future. The project aims to make use of the insights gained in human resource development, organizational development, and the creation of new value.

During this experience, AI extracts keywords and values from the participants’ remarks and the content of their conversations. Giving tangible form to these abstract words as results and spatial experiences provides participants with the opportunity to reexamine their own values and ways of thinking.