Honda Marine Unveils 60-Horsepower Outboard: BF60 to Feature Honda-Exclusive Technologies, Light Weight

February 12, 2009, U.S.A.

Power Products

Miami, Fla., U.S.A., February 12, 2009 - Honda Marine will expand its award-winning lineup of fuel-injected four-stroke outboard engines with the all-new BF60. Introduced at the 2009 Miami International Boat Show, the 60-horsepower (hp) outboard still is a prototype model; Honda plans to officially introduce the new engine to consumers this summer.

Honda Marine's all-new BF60 EFI

Honda Marine's all-new BF60 EFI

Honda Marine is committed to the development of lightweight, high-performance, fuel efficient four-stroke outboards. In 2006, the company introduced its re-designed and best-in-class BF75 and BF90 EFI, and continued to build on its success in 2008 with the introduction of the BF105 Jet, as well as the all-new, fuel-injected BF40 and BF50, which carry many of the performance and efficiency hallmarks of their 75 and 90 horsepower siblings.

The new BF60 will feature design cues similar to its 75 and 90-horsepower predecessors, including the cowling’s wing-form design, a performance-oriented gear case, and a host of Honda-exclusive innovations.

While specifications of the new engine were not disclosed, Honda Marine Senior Manager, John Fulcher, indicated that the new BF60 will continue Honda’s tradition of offering innovative, fuel-efficient, high-performance outboards, and will set the new best-in-class standard in the mid-range segment.

"Honda Marine continues to raise the standard for fuel efficiency and performance,” said John Fulcher, senior manager, Honda Marine. "The all-new BF60 continues that tradition, and reinforces Honda Marine’s strong commitment to market needs and the boating industry.”

Honda also announced that it ranked "Highest in Customer Satisfaction with Four-Stroke Outboard Engines" in the J.D. Power and Associates 2009 Marine Engine Competitive Information Studysm, the fourth such honor the company has received in the past five years. "The acknowledgement by J.D. Power and Associates illustrates that Honda is dedicated to providing exceptional sales and service to consumers," Fulcher said.

Honda Marine pioneered four-stroke engine technology, setting a new benchmark for fuel efficiency, quiet operation, and low emissions. Honda’s outboards share the same unparalleled durability, quality, and reliability of its legendary automobiles. With models ranging from 2 to 225 horsepower, Honda Marine’s full line of current production models meets rigorous California Air Resources Board (CARB) 3-Star standards, ensuring their availability and regulatory compliance in all 50 states.


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Honda Marine's all-new BF60 EFI

Honda Marine's all-new BF60 EFI

Honda Marine's all-new BF60 EFI

Honda Marine's all-new BF60 EFI