Statement by Hiroyuki Yoshino President & CEO, Honda Motor Co., Ltd. Japan "Car of the Year" Award.
November 15, 2001, Japan
"We are very honored that the Honda Fit has earned the prestigious 2001-2002 Japan 'Car of the Year' award.
Based on Honda's newly developed global small car platform and powertrain, the Fit was designed to set a new global benchmark for small cars - offering cleaner, environmentally friendly performance, together with advanced safety, distinctive styling, a spacious interior and driving pleasure. Most importantly, it has been highly evaluated and well received by our customers since being introduced to the market.
We accept this award both as recognition of our development concept and new technologies and as appreciation for the great efforts of Honda suppliers and business affiliates who support our efforts.
We are determined to continue our commitment to introducing vehicles incorporating cutting edge technologies, to meet the expectations of our customers and society."