Honda Commemorates 20 Million-Unit Mark in Cumulative Production of Power Products in Thailand - Increasing Efficiency of Power Products Business through Consolidation of Development and Production Functions at the New Plant -

July 30, 2012, Thailand

Corporate

BANGKOK, Thailand, July 30, 2012 – Thai Honda Manufacturing Co., Ltd. (Thai Honda), a Honda motorcycle and power products production company in Thailand, today held a ceremony to commemorate the 20 million unit milestone in power products production that was reached on July 28th, at the new production plant opened last August. The ceremony was attended by dignitaries and guests representing the Industrial Estate Authority of Thailand as well as Honda executives and associates, including Hiroshi Kobayashi, chief operating officer for Honda's regional operations in the Asia Oceania Region and Yuji Shiga, chief operating officer for Honda's power product operations.

Thai Honda, which began power products production in 1987, achieved the 20 million-unit milestone only four years and nine months after achieving the 10 million-unit milestone in October 2007. At the new power products plant, Thai Honda is producing Honda's bestselling GX engine series which are small-sized, lightweight, highly compatible and durable, as well as water pumps and trimmers, and currently has an annual production capacity of approximately 2.7 million units.

Power products manufactured by Thai Honda are not only being sold in Thailand and the Asia Oceania region, but also exported to 80 countries worldwide including North America, Europe and Japan.

Further, in addition to its global production responsibilities, the power products development function of Honda R&D Southeast Asia Co., Ltd. will be transferred to the new plant. Through the integration of development and production, which enables Honda to deliver good products to its customers with speed, affordability and low CO2 emissions, Honda will continue its effort to increase the size and efficiency of its power products operation.

Exterior of New Power Products Plant

Exterior of New Power Products Plant

Aerial View of New Power Products Plant (sketch)

Aerial View of New Power Products Plant (sketch)

<About Thai Honda Manufacturing Co., Ltd.>

Location: Bangkok, Thailand
Representative: Shunichi Eguchi, President
Capital Investment: 150 million baht
Capitalization Ratio: 83% Honda group companies
Business: Production of motorcycles, power products and components
Start of Production: Motorcycles: May 1967, Power products: Feb. 1987
Production Capacity: 1.5 million motorcycles per year
2.7 million power products per year
Employment: Approximately 8,100 associates
Production models: Motorcycles PCX (125, 150), CBR250R, Wave α, etc. 
Power products GX engine series, Trimmers, Water pumps, etc.