Challenge of All-New PRELUDE: Inheriting the “Joy of Driving” into an Electrification Era
The all-new PRELUDE returns in September 2025 after 25 years. It inherits and evolves the “Joy of Driving” cherished by its preceding models and has been developed as a hybrid sports car designed to deliver “Excitement” and “Special Moments” to people across countries and generations.
This special feature explores the stories behind the launch of the all-new sixth-generation PRELUDE, including its design, development philosophy, and the challenges faced during development — to uncover the passion behind its revival.
The Story Behind the Birth of the Sixth-Generation PRELUDE, a Hybrid Sports Car That Opens Up a New Era
The sixth-generation PRELUDE was developed as a hybrid sports car that will open up a new era of electrification. What is the meaning of the concept, "the excitement of extraordinary experiences"? Why was there such a strong commitment to a coupe? This article explores the story behind its development and its future.
The Passion Behind the Design of the Sixth-Generation PRELUDE, Which Embodies the Next Generation of the "Joy of Driving"
Without compromising either the time spent with loved ones or the exhilaration of driving, the design of the sixth-generation PRELUDE embodies Honda's philosophy for the next generation of the "Joy of Driving." This article looks at the designers' passion behind its sleek form and the comfortable time it creates for passengers.
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Honda DesignPRELUDE - A Prelude to The Era of Electrification Aesthetics of "Containment and Liberation" Embodied in DesignAutomobilesThe iconic Honda car "PRELUDE" returns after a quarter of a century as a bridge to the era of electrification. The goal is to become a next-generation electric specialty sports model that embodies the "joy of driving." Hideaki Uchino, the Creative Director who oversaw the entire design, including the concept, is a huge fan of the PRELUDE series and joined Honda with the ambitio
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Honda Design“Joy of Driving” into the Future Pride and Spirit of Honda Designers Embodied in the PRELUDEAutomobilesThe PRELUDE, once a sensation as a date car, brought the joy of driving and created exciting moments with partners. Since its debut in 1978, it has captivated countless people and is now making a comeback after about 25 years with electrification technology. Honda’s leading designers have poured their passion into this electric specialty sports model, aiming to embody the next
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Honda DesignTaking Your Passenger into the Sky Together PRELUDE Design Pursued the Ultimate of “For Two”AutomobilesOnce a sensation as a date car, the PRELUDE has brought exciting moments with your partner, along with the joy of driving. Since its debut in 1978, it has captivated countless people and is now making a comeback after about 25 years with electrification technology. Yuuki Higashimori, in charge of interior design, and Kyoko Shibuya, in charge of CMF design (Color, Material, Fini
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Honda StoriesAccord 50th Anniversary: Evolving with People and the TimesIntroduced in 1976, the Accord was conceived as “a car in harmony with people and the times.” Environmental performance, safety, usability, and driving enjoyment—the starting point was the challenge of bringing all of these elements together as a complete automobile. Over the decades, Accord evolved into a global model by incorporating the technologies and values demanded by ...
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Honda StoriesA FUN EV, True to Honda. The development story of Super-ONE, boosting everyday lifeHonda will launch its third light and compact EV, the Super-ONE, in Japan in May 2026. Building on the experience gained through the development of previous light EVs and the practicality refined along the way, this model takes a deliberate step forward by embracing FUN — the joy of driving. It represents a new challenge: to deliver a sense of excitement behind the wheel in an EV...
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Honda StoriesManufacturing Automobiles Exclusively with Renewable Energy — Honda’s Wind Farm Initiative in BrazilTo realize the “Zero Environmental Impact Society” by 2050, Honda envisions CO₂ emissions neutrality, 100% utilization of carbon-free energy, and 100% use of sustainable materials*. As part of this activity, Honda has built the wind farm in Brazil and achieved automobile manufacturing using only the electricity generated by this facility. In this article, we introduce Honda’s i