Design Concept

Evocative 5-Door Coupe
A dynamic and sleek 5-door coupe.

Aimed to create a youthful and dynamic exterior design that expresses performance, targeting millennials who live their daily lives with joy and positivity. The rear area around the liftgate is designed to give a special feel suitable for a personalized premium compact.

Evocative Experience
An emotional space that brings stimulating experiences.

The design aims to convey, not just sporty, but “thrills the moment you get in” that resonates with your emotions.
The space is designed to transform daily transportation into a special experience through arranging elements that stimulate the senses in terms of sight, maneuverability, and sound.

Stunning Street Performer
Performance recognized at a glance.

Type-S
A powerful stance combining a low and wide proportion featuring aggressive front and rear bumpers and over fenders, paired with 10-spoke wheels derived from the NSX. The large grille, bumper openings, and hood outlets are all functional beauty that directly impact aerodynamics and cooling performance.
The aim is to achieve both a premium atmosphere characteristic of ACURA and a powerful presence on the street.

Type-S

A cockpit that puts the driver in the center, featuring artificial suede sports seats and an exclusive shift knob.
The high-textured CMF (Color Materials Finish) allows "fun to drive" and "sense of luxury" to coexist, creating a sporty space, which is characteristic of Acura, with elevated quality and practicality in every aspect.

Ideation

Functional beauty speaks of its driving performance, with a wide and low, bold form.

Developed a youthful and dynamic exterior design that expresses performance, reflecting the lifestyle of millennials who live their daily lives with joy and positivity.

A performance space that gets your heart racing and stimulates all five senses.

The concept is to create a space where you can feel "excitement," aiming for a design that resonates with emotions rather than just being sporty.
Developed a personal space for millennials that blends into everyday life while stimulating the driver’s sense of exhilaration and desire for ownership.