Honda R&D
President’s Award

What is Honda R&D President’s Award?

Honda R&D President’s Award is the most prestigious award presented by Honda R&D, and was established for the purpose of actively encouraging Honda R&D personnel to tackle new challenges. For Honda R&D to continue offering value to society, the challenging issues to take on could span a broad range, including the need for innovative and unique inventions, technological innovations, raising brand value, raising efficiency, and promoting optimization. We are glad to now present to you, with praise for their achievements, the winners of the Honda R&D President’s Award, who each boldly tackled challenges for paving the way for the future and succeeded in creating value in a dramatic way.

2024

Establishment of the basic technology making it possible to install
									motorcycle airbags on popularly-priced models
From left:T.Saso / Y.Wada / M.Saito / K.Maehara / K.Korenaga(seated in the front row)/ T.Inazu / T.Sato / S.Kurohori / T.Asai / Y.Aikyo(seated in the front row)/ K.Shimizu / Y.Gunji(※Photographed at Honda R&D ※Individual titles are as of the time of receiving the award in July 2024)

Establishment of the basic technology making it possible to install motorcycle airbags on popularly-priced models

Towards the goals of shaping society with zero traffic fatalities and promoting progress in motorcycle safety technologies, a truly innovative basic system for rider protection at the time of a collision was developed.
Based on an analysis of motorcycle riding conditions and riders’ movements upon collision accident occurrence, a newly-designed airbag system was established through advanced design methods and careful examination processes. With high-level protection performance expected, the system comprises the basic technology leading to its installation on many popularly-priced models, substantially contributing to the materialization of Honda’s long-term vision.

Creation of the Honda 0 Series concept models
From left:T.Ogawa / T.Sato, / D.Yano(※Individual titles are as of the time of receiving the award in July 2024)

Creation of the Honda 0 Series concept models

As the concept models embodying the unique originality befitting Honda in this age of battery electric vehicles (BEV), the SALOON-Concept and the SPACE-HUB Concept models have been created.
The concept models were unveiled at the Consumer Electronics Show (CES) held in the U.S. in 2024, and received the Red Dot Design Award - Best of the Best, one of the most prestigious design awards in the world. Created by going back to basics of the design philosophy that has been passed on over the years at Honda, the concept models boast unique stylings not seen before and offer new innovative value, thereby considerably contributing to increasing brand recognition for the Honda 0 Series.